Review management
Every review in one inbox.
Every reply on purpose.
Fairword asks the customers you served for honest feedback, brings in reviews you export from other platforms, tags what people talk about, and helps you write replies a person approves.
- Free plan for one location
- No review gating
- Every rating can be published
What you get
Ask fairly. Read everything. Reply well.
One place for the reviews you collect yourself and the ones you bring in from elsewhere, with the tools to answer them and see what's changing.
Fair review requests
Email a review link to customers you served. Everyone gets the same request: no rewards and no “only if you were happy” filtering.
One inbox
Direct reviews, CSV exports from other platforms and manual entries side by side. Filter, tag, assign and track replies.
Replies you approve
Start from a template with variables, or an AI draft using your own key. Nothing is shown or copied until a person approves it.
Topics and sentiment
Each review is tagged with what it talks about, like staff, price or wait time, and whether it reads positive or negative.
Trends that matter
Average rating over time, volume, rating mix, top topics and how quickly you reply. Weekly digest by email.
Public page and widget
Each location gets a public review page and a widget for your site. Low ratings show alongside high ones.
Review requests
Ask every customer the same way.
Paste the customers you served, check the email, and approve the batch. Nothing is sent until someone in your workspace says so.
- No discounts, gifts or prize draws in exchange for a review
- The same customer is asked at most once per location in 30 days
- Every email has an opt-out link, and opt-outs are never asked again
Public page & widget
Show every rating, not just the good ones.
Reviews collected through your request links appear on your public page and in the widget, with your approved replies. You choose the sort order, not which ratings show.
- One script tag puts the widget on your site
- Sort by newest, highest or lowest rated
- Removals for spam or abuse are logged and counted on the page
Our rules
What we don't do.
Reviews are only useful when people can trust them. These limits are built into the product.
No fake reviews
We don't write, buy or fake reviews, and we don't hide low ratings from your public review page or widget.
No scraping
We don't scrape other websites. Bring reviews in with the CSV export your platform provides, or enter them by hand.
No auto-posting elsewhere
We don't post to third-party platforms on your behalf yet. Approved replies are ready to copy and paste.
How it works
From first request to first reply.
Add a location
A shop, branch or brand. Each gets its own public review page and widget.
Ask customers
Paste the customers you served, check the email and approve the batch.
Bring in the rest
Import CSV exports from other platforms, or add reviews by hand.
Reply and track
Tag, assign, draft from a template or AI, approve, and watch the trends.
Pricing
Start free. Upgrade when you add locations.
Free
$0 /month
- 1 location
- 25 review requests / month
- 200 imported reviews / month
- Inbox, tags, templates and trend reports
- Public review page + widget
- AI reply drafts with your own key (20/mo)
Pro
$49 /month
- 10 locations
- 1,000 review requests / month
- 10,000 imported reviews / month
- Everything in Free
- AI reply drafts with your own key (500/mo)
FAQ
Questions, answered.
Can I send requests only to happy customers?
Which platforms can I import from?
Do I need the AI features?
Can my replies be posted to other platforms automatically?
What happens if I cancel?
Hear every customer. Answer on purpose.
Ask fairly, keep every review in one place, and reply with words a person approved.